Equine graphic design for stallions, exhibitors, ranches, kennels and the businesses that serve them. Flyers, logos, websites and marketing by Heidi Schlenker, with more than 25 years in the horse industry behind every decision.
and many more
Turn on your goals. Your build updates as you go, with the exact services and prices to get you there.
Your program, curated.
Turn on a goal and Heidi’s recommendations appear here, with pricing.
Every piece here was designed by hand for a real program. Step through the collection.
An NCHA Futurity finalist in silver tones with a 100% color guarantee.
Order a flyerMost of my clients have trusted me with their brand for more than a decade. Not because they have to, but because nobody else understands their horses the way I do. I read a pedigree the way a breeder does, I know which numbers a mare owner checks first, and I hold an MBA in marketing, so every design has a business reason behind it.
No ghosting, no hand-offs to a junior designer, no wondering what happened to your order. You work with me from the first proof to the final file. Once your program looks like it belongs in the winner’s circle, you stop shopping around.
79 custom logos, finished in gold. Spin the spiral, or tap any logo to bring it forward.
Rate each area from 1 to 10. Your chart draws as you go, and you will see exactly where to start.
Your plan, in order of priority
01Custom logoThe logo everything else is built on→02Stallion or sale flyersPrint, social and email ready→03Custom websiteYour first impression, open all night→04MarketingSocial media and Google, handled every month→05Arena banners and boothsBe seen from across the arena→For stallions, exhibitors, ranches and any business. Tap everything you would love to have. Your site builds itself as you go, and you will see which website fits you best.
Tap a feature to add it to your site.
A good horse with a forgettable ad is just another name in the futurity program. A flyer that stops the scroll, a logo that carries a legacy and a website that sells while you sleep turn that horse into the one breeders talk about in the barn aisle and on every feed they scroll.
If you have seen a flyer that made you stop scrolling, there is a good chance it came from Horsepower Graphics. Yours is next.
Slide the shifter or tap a step. Everything happens in your private customer portal.
Choose your service, answer a few guided questions and upload your files. Pay securely by card, Apple Pay, Google Pay, PayPal or Venmo. Your order reaches Heidi the moment payment goes through.

“When you hand me your stallion, your program or your business, I know what is riding on it.”
Your next season, your next sale, your name. I design every piece myself, and I do not hand it back until it is ready to win.
Most equine graphic design is made by people who have never stood at a sale ring or watched a mare owner scroll past a stallion ad in half a second. I have. That is the difference you see in every piece I make. Your flyers, logos, websites and marketing all speak the same language, so the people who matter recognize your program before they read a word.
I work with stallion owners, exhibitors, breeders and ranches across the country, along with the kennels, trainers and businesses that serve them. Ranch graphic design follows the same rules as a great show horse: correct structure first, then presence. Every layout is built to be read fast, remembered long and trusted.
Great marketing starts with a great horse, and the smartest breeders back it with data. When you want proof behind the pedigree, pair your design with a Quarternicks pedigree analysis and put the numbers to work in your ads. Equine graphic design and real pedigree data, from someone who lives this life.
If you are comparing designers, ask to see work for horses like yours. My portfolio covers reiners, cutters, ropers, halter horses, Paints and kennels, and every piece was made for a real program with real goals.
Choose a service, answer a few questions, and pay securely. Your order goes straight to Heidi.
Equine graphic design for stallions, exhibitors, ranches, kennels and the businesses that serve them. Flyers, logos, websites and marketing by Heidi Schlenker, with more than 25 years in the horse industry behind every decision.
and many more
Turn on your goals. Your build updates as you go, with the exact services and prices to get you there.
Your program, curated.
Turn on a goal and Heidi’s recommendations appear here, with pricing.
Every piece here was designed by hand for a real program. Step through the collection.
Most of my clients have trusted me with their brand for more than a decade. Not because they have to, but because nobody else understands their horses the way I do. I read a pedigree the way a breeder does, I know which numbers a mare owner checks first, and I hold an MBA in marketing, so every design has a business reason behind it.
No ghosting, no hand-offs to a junior designer, no wondering what happened to your order. You work with me from the first proof to the final file. Once your program looks like it belongs in the winner’s circle, you stop shopping around.
{{ logoCount }} custom logos, finished in gold. Spin the spiral, or tap any logo to bring it forward.
Rate each area from 1 to 10. Your chart draws as you go, and you will see exactly where to start.
Your plan, in order of priority
For stallions, exhibitors, ranches and any business. Tap everything you would love to have. Your site builds itself as you go, and you will see which website fits you best.
Tap a feature to add it to your site.










A good horse with a forgettable ad is just another name in the futurity program. A flyer that stops the scroll, a logo that carries a legacy and a website that sells while you sleep turn that horse into the one breeders talk about in the barn aisle and on every feed they scroll.
If you have seen a flyer that made you stop scrolling, there is a good chance it came from Horsepower Graphics. Yours is next.
Slide the shifter or tap a step. Everything happens in your private customer portal.
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“When you hand me your stallion, your program or your business, I know what is riding on it.”
Your next season, your next sale, your name. I design every piece myself, and I do not hand it back until it is ready to win.
Most equine graphic design is made by people who have never stood at a sale ring or watched a mare owner scroll past a stallion ad in half a second. I have. That is the difference you see in every piece I make. Your flyers, logos, websites and marketing all speak the same language, so the people who matter recognize your program before they read a word.
I work with stallion owners, exhibitors, breeders and ranches across the country, along with the kennels, trainers and businesses that serve them. Ranch graphic design follows the same rules as a great show horse: correct structure first, then presence. Every layout is built to be read fast, remembered long and trusted.
Great marketing starts with a great horse, and the smartest breeders back it with data. When you want proof behind the pedigree, pair your design with a Quarternicks pedigree analysis and put the numbers to work in your ads. Equine graphic design and real pedigree data, from someone who lives this life.
If you are comparing designers, ask to see work for horses like yours. My portfolio covers reiners, cutters, ropers, halter horses, Paints and kennels, and every piece was made for a real program with real goals.
Choose a service, answer a few questions, and pay securely. Your order goes straight to Heidi.